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| Fred's (FRED) operates nearly 700 discount general merchandise stores and almost 300 pharmacies in 15 states, primarily in the southeastern United States. With revenue of $1.8 billion, it's actually a smaller player in its industry. But it has the highest price/earnings (P/E) ratio among discount stores. Earnings estimates have been moving steadily higher, and earnings growth is expected to continue at a double-digit pace for the next five years. |
| The stock has recently broken through an extended downtrend since 2003 (the blue line in Figure 1). A shorter-term trendline, extending back to 2005, has also been broken to the upside (the red line). Prices are also right at the 20-month moving average (the green line in Figure 1), a line that has shown clear trend changes when broken decisively in the past. The stochastic is also bullish, a condition that has signaled at least brief rallies in the past. |
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| FIGURE 1: FRED, MONTHLY. Current prices in FRED may have broken a long-term downtrend. |
| Graphic provided by: Trade Navigator. |
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| The weekly chart of FRED (Figure 2) shows that price is above the 50-week moving average, a level that has been whipsawed repeatedly since 2006. Momentum, shown as the momentum of comparative strength (MOCS), is bullish. MOCS applies a moving average convergence/divergence (MACD)-like calculation to relative strength and makes it easy to spot turning points in strength on a chart. |
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| FIGURE 2: FRED, WEEKLY. The weekly chart is also bullish and shows relative strength is confirming the price action. |
| Graphic provided by: Trade Navigator. |
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| Buying FRED in an oversold market offers a low-risk long strategy. The 50-week moving average provides a stop-loss point about a dollar below current prices. The first significant overhead resistance is three points higher. A three-to-one reward-to-risk ratio on a long trade in the current market environment is a compelling opportunity. |
| Website: | www.moneynews.com/blogs/MichaelCarr/id-73 |
| E-mail address: | marketstrategist@gmail.com |
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