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Books For Traders  |  JUN 2011

Books For Traders

The Big Investment Lie: What Your Financial Advisor Doesn’t Want You to Know (298 pages, $24.95 h a r d c o v e r , 2 0 0 7 , ISBN 978-1-57675- 4 0 7 - 8 ) by M i c h a e l Edesess, published b y B e r r e t t - Ko e h l e r Pu bl i s h e r s. Th e i nvestment advice and management industry is built on fraud — the idea that professional advisors can consistently help you get a better rate of return on your investments is a sham. Here, the truth is exposed that the success of nearly every investment professional is the ability to procure high fees from their client and nothing else. Through anecdotes and straightforward explanations, this book reveals just how badly investors are scammed. It shines a light on the true cost of the industry’s useless advice and shows how a prudent independent investor, following a conservative strategy, can reap from 40% to 100% more than someone who falls for the lies.

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